Adder
02-17-04, 07:12 PM
Noted this from the press release, OWRS, LLC are noted as "doing business as" Champ Car, sounds sensible to me, I would think it was always the plan for the OWRS company name to be one used only in the purchase process.
Sort of removes a level of confusion, if the sanctioning body is called "Champ Car" and the series is the "Champ Car World Series" rather than the "OWRS Champ Car World Series" or whatever.
Building the Champ Car brand as a parallel to the NASCAR name... "NASCAR (series name)" format.
Sort of removes a level of confusion, if the sanctioning body is called "Champ Car" and the series is the "Champ Car World Series" rather than the "OWRS Champ Car World Series" or whatever.
Building the Champ Car brand as a parallel to the NASCAR name... "NASCAR (series name)" format.