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TedN
07-13-04, 12:29 PM
May be Impacted By This? (http://www.theglobeandmail.com/servlet/ArticleNews/TPStory/LAC/20040713/RMOLS13//?query=bertrand+marotte)

Ted
Steve99
07-13-04, 04:13 PM
I wonder how many people drink Molson products because of what Molson Sports and Entertainment does? I'd bet there are quite a lot.
Insomniac
07-13-04, 04:35 PM
It must at least get people to try it. And if it is a good beer, then the actual product will keep them coming back.